AI Analysis
From whistle to insight in 15 minutes.
Every pass, press, and transition tagged automatically. No analyst required.
Learn more→
Now onboarding clubs
Every pass.
Every player.
Every insight.
AI training analysis, delivered in 15 minutes — from any camera.
Scroll
0min
Analysis time
0%
Accuracy
0%
Hardware free
Raw video to insight,
in 15 minutes.
01
Record
Veo, iPhone, GoPro, or broadcast. Upload or stream live — no hardware lock-in.
02
Analyze
Our model tags every player, pass, and turnover. Tactical overlays generated automatically.
03
Share
Dashboard, clips, and PDF reports for the whole team. Patterns made visible.
Player Reports
27 metrics. One tap away.
Individual PDF reports with heatmaps, sprints, and technical data. Built for the player.
Learn more→
Club Hub
One platform for the whole club.
A-team, academy, U-teams. Shared insights, tactics library, and scouting under one roof.
Learn more→AI Analysis
AI Analysis
From whistle to insight
in 15 minutes.
Every pass, press, and transition tagged automatically. No analyst required.
Learn more→Player Reports
27 metrics.
One tap away.
Individual PDF reports with heatmaps, sprints, and technical data. Built for the player.
Learn more→Club Hub
One platform
for the whole club.
A-team, academy, U-teams. Shared insights, tactics library, and scouting under one roof.
Learn more→_
Two
Lines
_
_Live Demo
See what the AI sees.
Real match data, mapped onto the pitch in seconds.
Press breaks, transitions, chances — automatically tagged.
Press breaks
17
Recoveries
31
xG
1.84
Built for everyone in the club
One platform.
Three perspectives.
Choose your plan.
Enterprise
Elite. The whole club.
Built for federations, leagues and pro organizations deploying AI analysis across every team and age group.
Custom SLAOn-prem optionGDPR & ISO 27001
Investment
Price upon request
Tailored to your club size and ambition.
- Full Club Integration
- Director Dashboard
- API & Data Access
- White-Label Exports
- Priority Rendering & VIP Support
Any video source — phone, action camera or dedicated camera system. No contracts, no hardware investment. We train the AI on your first matches during onboarding (1–2 weeks).
Yes. PlayR's vision model handles camera movements, varying light, and low resolution. Many clubs reach over 95% tracking accuracy on an iPhone — close to a dedicated rig in blind testing.
A complete analysis (passing networks, heatmaps, key events, individual reports) is delivered within 15 minutes after the video is uploaded. Urgent tactical feedback can be generated live during the match for premium customers.
All data is stored within the EU (Frankfurt and Stockholm). We are fully GDPR compliant with DPA agreements as standard. You own your data — we never train third-party models on your videos. Player consent and age limits are handled natively for academy operations.
Three differences: (1) Hardware-free — use any camera. (2) AI-driven tactics, not just clip management — we suggest formation changes, not just edit them. (3) Scalable individual analysis for academies from 12 years and up.
Yes. Everything can be exported in open formats (JSON, CSV, MP4 with overlays) at any time. No vendor lock-in. We believe retention should be built on value, not technical friction.
From $49/month for individual teams, up to club licenses for entire academies. All plans include unlimited analysis and support in Swedish and English. See the pricing section above or book a demo for an enterprise quote.
No. The reports are designed for coaches, sporting directors, and players — not data analysts. Every insight comes with a concrete recommendation: 'do this, and this will happen.' That's the whole point.
We reply within 2 hours · No commitment
Get started
with PlayR.
Tell us about your club and we'll set up a test account with your first match uploaded — personally, from the team.
No credit cardGDPR compliantNo spam, ever